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If You Care

If You Care products are produced with a view to reducing the amount of waste in our everyday lives, especially in the kitchen.



The If You Care brand was first created in 1990 and started with unbleached coffee filters. There was no other brand in the North American market offering brown chlorine-free paper products. Then in 2004, the very first Aluminium Foil made from 100% recycled aluminium was launched by If You Care.  In 2009, the brand embarked on a mission to launch innovative and unique products every year to help reduce waste and eliminate plastic while ensuring sustainability and promoting greener living. If You Care products use only unbleached paper that comes from forests which were certified to be responsibly managed in compliance with the rigorous environmental and social standards of the Forest Stewardship Council. Their products are biodegradable and compostable. They use only organic and sustainably sourced ingredients to make their products, including fair rubber in their rubber gloves. From compostable bin bags to 100% biomass firelighters and baking liners, If You Care produces plastic free alternatives to everyday items found in the kitchen. If You Care Sponge products and their packaging are made from 100% renewable resources and contain no petroleum or other fossil fuel products. The range of If You Care products is ideal for those who want a plastic free kitchen without compromising on quality.